Monday, February 8, 2010

Olive Garden

Emphasis on beautiful loving relationships within the family! A concept one can never go wrong while designing a commercial!
Olive Garden came up with this series of commercials showing people sharing all these basic relationships and enjoying them over a Lunch or Dinner @ Olive Garden..
How simple is that!!??

I thought I could pick up 1 that I really liked..but all of them give me a smile whenever they're on air..
The first one I saw was this girl living in a dorm and her parents visiting her there..And while the parents are there they take the daughter and her friends to have a hearty lunch @ Olive Garden..
It was neat..cute and touching..kind of saying - "hey, come over to Olive Garden and you can have a nice meal here with ur teenage daughter forgetting about any/all differences you have"
Wish it happened in real life!

Another one that I loved was the one with 3 generations of ladies going to have a great lunch and catch up! It starts with a dialouge the grand-daughter says about having a fun time with her mom & grand-mom.. It shows how the 3 generations talk..giggle..and perhaps even share an anecdote over & after the lunch at OG!

And now they have come up with this very touching one that has this elderly gentleman with his grand-son having lunch there.. It emphasizes on a young boy treating his grandfather and urging him to order & eat whatever he wants to! The commercial clearly implies without saying in a lot of words that its very easy to have a big hearty lunch without letting out a lot of cash - even for a college kid! In this economy it goes a long way for food lovers !!

The whole series of advertisements have this warm environment of any Olive Garden..the steam erupting out of entrees....a hand or two preparing the latest delicacy there and undoubtedly featuring the warm bread sticks and soup-salad combos!! Anyone who has tasted all of that - would be inclined to go back to the restaurant for few more bites of the warm bread and entrees after seeing this homely commercials on the tell!!
I know I am...especially in this snowy sleety weather...a warm bread & hot soup is calling :-)